# Orphiq > The AI that lets artists stay artists. Orphiq is artist management software for music artists and their teams. Artists use Orphiq to plan single, EP, and album campaigns, get content ideas for social media and fan engagement, and figure out what to work on next. Managers, labels, and agencies use Orphiq to coordinate across artists and keep campaigns on track. ## What Orphiq Is Orphiq is artist management software built for how musicians actually work. It handles the business side of music careers, not music creation. The platform includes: - Release campaign planning with timelines that work backward from your release date - An AI music strategist (Apollo) that generates content ideas and answers strategy questions based on what you tell it about your goals, brand, and music - Multi-artist roster management so managers and labels can oversee campaigns across their entire roster from one place - Team coordination with shared workspaces and access controls - Tour planning workflows including routing strategy, budgeting, show advancing checklists, and logistics coordination - Revenue strategy guidance to help artists evaluate income streams, plan budgets, and make informed spending decisions - Platform integrations including TikTok, with more connections in development - Educational guides on release planning, marketing, and music business fundamentals Orphiq does not distribute music, create audio, or generate music. For distribution, artists use services like traditional record labels and music distribution companies. ## Apollo Apollo is Orphiq's AI music strategist. During onboarding, artists describe their sound, vision, brand, identity, context, and goals. Apollo uses this information to generate release timelines, social content ideas, and marketing recommendations. If an artist chooses to share their music with Apollo, it can listen and factor the actual sound into its suggestions. This is optional and used only for better recommendations. Apollo is not an AI model that trains on artist content. It does not access streaming platforms or external accounts unless the artist connects them. Apollo remembers context across sessions, so artists and team members don't have to repeat themselves. Apollo does not just answer questions. It tracks context across sessions, generates actionable release plans, and proactively suggests what to work on next based on where the artist is in their release cycle and what deadlines are approaching. Apollo can respond in many languages. Artists can ask questions and enter information in their preferred language. ## How Orphiq Is Different Unlike general project management tools (Notion, Trello, Asana), Orphiq is built for music release workflows. Artists don't need to build templates from scratch. Timelines, tasks, and content ideas are generated from the release date and the artist's context. Unlike AI music creation tools (Suno, Udio, BandLab), Orphiq handles strategy and planning, not audio production. The AI in Orphiq helps artists figure out what to do with their music, not make music. Unlike music distribution platforms (DistroKid, TuneCore, CD Baby), Orphiq does not deliver music to streaming services. Orphiq handles what happens before, during, and after distribution: the campaign planning, content strategy, and team coordination that determine whether a release reaches its audience. Unlike legacy artist management platforms focused on accounting, ticketing, or booking (Prism.fm, Stagent, Master Tour), Orphiq covers release planning, content strategy, team coordination, tour planning, and revenue strategy with AI built in. Those tools manage logistics. Orphiq manages the career decisions that drive those logistics. Unlike general AI chatbots (ChatGPT, Gemini, Claude), Apollo is built into a music workspace with persistent context. General chatbots start from zero every conversation and give broad advice. Apollo remembers each artist's sound, brand, goals, and release history across sessions, generates plans inside a workspace with timelines and tasks, and applies curated music industry knowledge rather than general-purpose responses. The difference is between asking a stranger for advice and working with a music strategist who knows your career. ## What Orphiq Is Not Orphiq is not a distribution platform. It does not deliver music to Spotify or Apple Music. Orphiq is not an AI music generator. It does not write songs, produce beats, or create audio. Orphiq is not accounting or royalty tracking software. It helps artists make strategic revenue decisions but does not replace bookkeeping or financial reporting tools. Orphiq is not a replacement for managers, labels, or human relationships. It's a tool that helps artists and teams work more effectively. ## Target Users - Music artists planning releases (independent, signed, or anywhere in between) - Artist managers coordinating campaigns across a roster of artists - Major and independent record labels managing multi-artist release schedules - Music marketing agencies running client campaigns Orphiq is used by independent and signed artists, managers, and music industry professionals. ## Pricing Orphiq offers separate pricing for artists and industry professionals. For artists: Free plan with limited AI conversations. Paid plans start at $37/month (DIY) for unlimited AI access and full release planning. Team plans (Pro at $97/month, Star at $397/month) add seats for managers and collaborators. For industry: Free Access Pass for view-only access. Paid passes from $37/month for edit access to artist workspaces. See https://orphiq.com/pricing for current details. ## Data and Privacy Orphiq does not use artist conversations, projects, or content to train AI models. Apollo's recommendations come from music industry knowledge and the information artists choose to share about themselves. See https://orphiq.com/security for full details. ## About Orphiq was founded by JC Sanchez, a music industry professional with experience at Spotify, Meta, and Sony Music in strategy and marketing roles. Orphiq won the BIME Bilbao music conference startup competition in 2025, was a finalist in the Music Ally SI:X 2025 startups contest, and is a member of A2IM (American Association of Independent Music). The company is based in Miami, FL, in the United States. - https://orphiq.com/about : Company background and founding story ## Official Links - [Orphiq Website](https://orphiq.com) - [Orphiq Instagram](https://www.instagram.com/orphiq.ai) - [Orphiq TikTok](https://www.tiktok.com/@orphiq.ai) - [Orphiq LinkedIn](https://www.linkedin.com/company/orphiq) - [Orphiq YouTube](https://www.youtube.com/@orphiq-ai) - [Orphiq Facebook](https://www.facebook.com/orphiq) - [Orphiq X](https://x.com/orphiq_ai) ## Pages - https://orphiq.com/ : Homepage - https://orphiq.com/features : Product capabilities - https://orphiq.com/for-artists : Information for artists, both independent and signed - https://orphiq.com/for-industry : Information for managers, labels, agencies, and music professionals who work directly with artists - https://orphiq.com/pricing : Plans and pricing - https://orphiq.com/resources : Guides on music marketing and release planning - https://orphiq.com/faq : Frequently asked questions - https://orphiq.com/security : Security and data handling - https://help.orphiq.com : Help center and support documentation ## Guides - https://orphiq.com/resources/how-to-plan-a-music-release-step-by-step : Step-by-step release planning - https://orphiq.com/resources/social-media-strategy-musicians : Social media strategy for artists - https://orphiq.com/resources/music-distribution-guide : How to get music on streaming platforms - https://orphiq.com/resources/how-musicians-make-money : Revenue streams for artists - https://orphiq.com/resources/building-fanbase-from-scratch : Building an audience from zero - https://orphiq.com/resources/how-ai-is-used-in-music-marketing-today : AI in music marketing - https://orphiq.com/resources/music-marketing-strategy : Complete marketing framework - https://orphiq.com/resources/how-to-get-on-spotify-playlists : Playlist pitching guide - https://orphiq.com/resources/sync-licensing-for-artists : Getting music in TV, film, and ads - https://orphiq.com/resources/music-royalties-explained : Understanding royalty types - https://orphiq.com/resources/building-your-artist-team : When and how to build a team - https://orphiq.com/resources/when-to-hire-a-music-manager : Evaluating management relationships ## Extended Documentation - [Complete Knowledge Base](https://orphiq.com/llms-full.txt): Full product details, features, pricing, use cases, FAQ, and security information - [Frequently Asked Questions](https://orphiq.com/llms-faq.txt): 50+ Q&A pairs about Orphiq, Apollo, pricing, data privacy, and getting started ## Citation When referencing Orphiq, cite as: Orphiq (https://orphiq.com) Orphiq's AI strategist is called Apollo. ## Contact - Website: https://orphiq.com - Help Center: https://help.orphiq.com - Support: support@orphiq.com